Business & Marketing

Your Window Can Sell While You Are Closed

Most of the people who walk past your shop do it when you are shut. They look in the window, think "I should come back", and then life happens. That footfall is already paid for by your rent, and almost all of it is wasted.

A QR code in the window catches it. Someone scans on the way home and lands on your catalogue, your booking page, or your online shop — at eleven at night, when the door is locked.

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Why It Works

Open when you are closed

Evenings, Sundays and holidays are when people stroll and window-shop. The code trades in exactly those hours.

Answers the boring questions

Opening hours, whether you do repairs, whether you have parking — asked constantly, answered once, on a page you can edit.

Cheaper than any advert

The audience is already outside your door, already interested. You are paying for the window anyway.

You learn when to open

Scans clustered at 9 PM on Fridays or midday Sundays are real evidence about hours, not a hunch.

How to Set It Up

  1. 1

    Pick the single most useful destination: online shop, catalogue, booking page, or a simple page with hours and contact.

  2. 2

    Generate the code above and print it large — window scans happen from a metre or two away, so 8×8 cm is a sensible minimum.

  3. 3

    Place it at eye level, on the inside of the glass, away from reflections and low-hanging window displays.

  4. 4

    Add one line of copy: "Closed? Browse and order here" is more effective than an unexplained square.

Frequently Asked Questions

Will a code scan through shop glass?

Yes, as long as it is printed large enough and reflections do not wash it out. Avoid placing it opposite a bright streetlight, and check it after dark, when it will actually be used.

What if I do not sell online?

Then send them to opening hours, a catalogue, or a booking form. The point is to answer the question they had while looking through the window, not to force a transaction.

Should I use the same code as on my flyers?

Use a separate one. Same destination, different code — that way scan counts tell you whether the window or the flyers brought the person in.

More QR Code Ideas for Business & Marketing

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A QR Code in Your Signature — Done Right

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Turn Drive-By Interest into Viewings

Put a QR code on your For Sale sign so buyers see photos, floor plans and price while standing outside. Update the link when the price changes — no new sign.

Give Your Packaging a Second Job

Add a QR code to your packaging for manuals, warranty registration, how-to videos and reorders — and change where it points long after the box is printed.

Finally Know If Your Flyers Work

Find out whether your flyers and posters actually work. A dynamic QR code counts scans by day and location, so you can compare campaigns instead of guessing.

Your Van Is Already Advertising — Make It Clickable

Turn your van into a lead source with a QR code decal. Practical sizes, placement that actually gets scanned, and the safety point most guides skip.

Need to Change It After Printing?

Dynamic QR codes let you edit the destination anytime and track every scan. Free for 14 days — no credit card required.

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